Standard Chartered promotes World Sight Day across its footprint
As part of Standard Chartered’s commemoration of World Sight Day on 8 October, the Bank was pleased to announce the 100th Seeing is Believing project had been implemented. The project focuses on tackling childhood blindness, low vision and visual impairment on the islands outside of Java in Indonesia
In conjunction, several activities were organised throughout the Bank’s network to raise awareness about avoidable blindness and to raise funds for Seeing is Believing.
Royal support for the cause
Starting with a gala dinner and auction in Qatar on 7 October that was graced by Her Royal Highness, Countess of Wessex, Standard Chartered raised an estimated USD65,000 for Seeing is Believing through its first World Sight Day event.
The Countess, Patron of Vision 2020 and global ambassador of the International Agency for the Prevention of Blindness (IAPB), spoke at the event “I have seen sight being restored and I can promise you there are few things more rewarding in this world than seeing someone step from the dark into the light.”
She praised the Standard Chartered’s efforts in raising awareness on avoidable blindness and urged guests to visit projects supported by the the Bank across Asia, Africa and the Middle East.
A global effort to raise awareness and prevent blindness
Throughout the Bank’s offices, employees planned World Sight Day activities that included free eye check-ups in Bangladesh, Singapore and the UAE; and activities that allowed Bank employees to experience temporarily what it’s like to be visual impaired through blindfold lunches and blindfold mini-soccer tournaments. In the UK, employees organised a World Sight Day quiz night and raffle to benefit Seeing is Believing.
World Sight Day provided a meaningful occasion for employees to not only fundraise and raise awareness, but to get involved in the local community and volunteer. In Cameroon, employees volunteered at the ACHA Eye Care Foundation Doula and more than 2,200 employees of the Bank’s Korea office participated in the production of 2,200 touch and feel books, which were donated to the Korea Blind Union to mark World Sight Day. The books will be distributed to nationwide blind schools and organisations for the visually impaired.
In Jakarta, Indonesia, more than 1,200 staff and guests participated in the Sports for Sight event to raise eye health awareness in the community. The event included a march along the main streets of Jakarta and was supported by the Ministry of Health, Helen Keller International Indonesia and Kick Andy Foundation.
Seeing is Believing
Standard Chartered Bank