On the occasion of World Sight Day, 2018, IAPB Group A Member, Shanghai Eye Disease Prevention and Treatment Centre launched the Shanghai Outdoor Music Festival which will be held in the Central Park on Saturday November 24. This initiative is driven by the need for children and young adults to spend more time outdoors to help combat myopia. As you can see the SEDPTC mascot “Mr Big Eye” is passionate about outdoor activities! He was on-hand with the team from SEDPTC for the launch.
Also launching this World Sight Day is a pop-song aimed at conveying the “get sunny for sight’ message. Please see the tune attached below.